SellerMetrics is software that is built on top of the Amazon platform that optimizes bids for Amazon PPC.

In case you don't know what Amazon PPC is, if you search on Amazon.com the results where there is a "sponsored" tag on means that the seller/author is bidding on that keyword or placement. This bidding is called PPC (paid per click)

One of the main avenues for growth for Amazon sellers and KDP authors is to launch more books and products. But the more product sellers launch the more keywords that they will be bidding for, this is where SellerMetrics aim to tackle this pain point of Amazon PPC optimization at scale.